Brice Gonzalez, Annie Gonzalez, Jesse Garcia, and Hunter Jones in Flamin’ Hot. Image courtesy Emily Aragones/Searchlight

Success doesn’t get much hotter than this.

Following its world premiere at SXSW, Eva Longoria’s directorial debut Flamin’ Hot will have a simultaneous release on both Disney+ and its affiliated streaming service Hulu on June 9th. This is the first movie ever to get this honor.

The movie is the story of Richard Montañez (Jesse Garcia), a janitor at the Frito-Lay factory in Cucamonga, California, in the late 1970s and 1980s, who says he is the mastermind behind Flamin’ Hot Cheetos. He wrote in his memoir that he brought home bare naked Cheetos and decided to add his own spice mixture to the snacks – a blend inspired by elotes, spicy grilled Mexican sweet corn.

After sharing his recipe with the head honchos at Frito Lay, the company started making Flamin’ Hot Cheetos and the resulting global snack phenomenon speaks for itself. For his efforts, Montañez was promoted to an executive position in the company.

Lewis Colick and Linda Yvette Chávez wrote the film’s screenplay, and the movie also stars Annie Gonzalez, Emilio Rivera, Dennis Haysbert, Tony Shalhoub and Matt Walsh.

Of course like Flamin’ Hot Cheetos, a story this big is often a matter of individual taste.

The Los Angeles Times published a report in 2021 disputing Montañez’s claims. Their research pointed to the conclusion that he wasn’t involved in the creation of the spicy snack. Montañez disputed their disputation, saying that “all I have is my history, what I did in my kitchen.” Frito-Lay parent company PepsiCo issued a lengthy statement expressing support for Montañez, though it did not challenge the story or the Los Angeles Times’ research.

Searchlight is also backing Montañez and the film, with Presidents David Greenbaum and Matthew Greenfield saying, “Eva’s inspiring film is a joy to experience and we could not be happier that it will now be available to even more families and audiences around the world.”

“I’m so excited for the world to see Flamin’ Hot on these two streaming platforms making this universal, inspirational story accessible to an even wider audience,” Longoria said about her project. “Now everyone can celebrate the joy, power and heart of this film that also happens to uplift Latinos both in front of and behind the camera.”